Drinkfinity Privacy Policy

This Policy describes our privacy practices for the website(s) where it is located. It also applies to our mobile or social media apps and interactive emails we may send. This policy does not govern the use of your personal information in the employment context if you are an employee of Drinkfinity or its parent company.

  • We collect information from and about you.

    Contact information. For example, we might collect your name, address, zip code or email address. We might also collect your phone number or other information that uniquely identifies you.

    Information you submit or post. We collect the information you post on our websites or our platforms on third party sites or apps. We also collect information you submit to us.

    Payment information. If you make purchases, we might collect your credit card information.

    Demographic information. We may collect information like your gender and age when you sign up on our websites or register for a promotion.

    Other information. We may collect information about your preferences and interests. We will also collect information about your purchase habits. If you use our website, we may collect information about the device or browser you're using. We might look at what site you came from, the pages you viewed on our site, or what site you visit when you leave us. We may collect your GPS location or other location data. We might look at how often you use our app and where you downloaded it.

    Information about third parties. We might allow you to send an email or message to a friend. In that case, we will need that person's name and email address.

  • We collect information in different ways.

    We collect information directly from you. For example, if you make a purchase or complete your profile in the Drinkfinity site. We also collect information if you enter a promotion or fill out an online survey.

    We collect information passively from you. We use tracking tools like browser cookies and web beacons. We collect information from any mobile apps. We may also collect information about promotion participation or how you interact with our marketing emails.

    We get information about you from third parties. For example, our business partners may give us information about you. Social media platforms may also give us information about you.

    We combine information. For example, we may combine information that we have collected offline with information we collect online. Or we may combine information we get from a third party with information we already have.

  • We use information as disclosed and described here

    We use information to process your purchases and to respond to your requests or questions. For example, we might use your information to respond to your user feedback. We may use your friend's email address if you use our send-to-a-friend feature.

    We use information to provide, maintain and improve our products and services. We may use your information to make our website and products better. We might use your information to customize your experience with us. We use your information to track and analyze activity on our sites. This helps us improve our sites.

    We use information for security purposes. We may use information to protect our company, our customers, and our websites.

    We use information for marketing purposes. For example, we might send you information about new products and special offers. We might tell you about new features or updates. These might be third party offers or products we think you might find interesting. If you subscribe with us, we'll enroll you in our email newsletter. We may also use push notifications on our mobile apps.

    We use information to customize experiences with our brand. We may analyze information you provide or that we get elsewhere to customize your experience on our platforms and with our brand. To learn more about our targeting and customizing activities, click here

    We use information to communicate with you about your account or our relationship. We may contact you about your account or feedback. We might also contact you about this Policy or our website Terms.

  • We may share information with third parties.

    We may share information with Drinkfinity’s parent company and its family of brands. This also includes future subsidiaries, affiliates or brands.

    We will share information with third parties who perform services on our behalf. For example, we share information with vendors who send emails for us or provide customer support. We may also share information with third parties who process credit card transactions. We also share information with third parties who provide market research for us. We may also share information with companies that operate our websites or run a promotion.

    We will share information with our business partners. For example, we will share information with third parties who co-sponsor a promotion. These partners may send you information about events and products by mail or email.

    We will share information if we think we have to in order to comply with the law or to protect ourselves. For example, we will share information to respond to a court order or subpoena. We may share it if a government agency or investigatory body requests. We might share information when we are investigating potential fraud.

    We may share information with any successor to all or part of our business. For example, if part of our business was sold we may give our customer list as part of that transaction.

    We may share aggregated information. We may share collective information about our website users with third parties. This information is not personally identifiable. For example, we may tell a business partner how many men or women entered a promotion.

    We may share information for other reasons we may describe to you.

  • You have certain choices about sharing and marketing.

    You may update or correct information about you at any time by logging into your online account. If you wish to deactivate your account, please send us a note via

    You can opt-out by following the instructions you receive in any of our marketing emails. Even if you opt out of getting marketing messages, we will still send you messages about your questions and purchases.

    You can control cookies and tracking tools. To learn how to manage how we – and our vendors – use cookies and other tracking tools, please click here.

    You can control tools on your mobile devices. For example, you can turn off the GPS locator or push notifications on your phone. To modify the push notifications you get from our app, you can alter your preferences in your profile.

    If you unsubscribe from our marketing emails, we keep a record of your information and the unsubscribe action. This is for our internal records. It is evidence of the action and our compliance with this policy.

  • We use standard security measures.

    We use standard security measures to secure your personal information. We encourage you to use caution when using the Internet. This includes not sharing your passwords. We cannot promise that your use of our site will be completely safe. You use our sites at your own risk.

    We keep personal information as long as it is necessary or relevant for the practices described in this Policy. We also keep information as otherwise required by law.

  • These sites and children.

    Our sites and apps are meant for adults. Please note that we do not knowingly collect any personally identifiable information from children under 13 without permission from a parent or guardian. We reserve the right to limit participation in particular programs or promotions to adults.

    If you are a parent or legal guardian and think your child under 13 has given us information, you can contact us through https://www.drinkfinity.com/customer-care.html. You can also call us at the phone number at the end of this policy. Please mark your inquiries "COPPA Information Request."

    Parents, you can learn more about how to protect children's privacy online here.

  • We may link to other sites or have third party services on our site we don't control.

    We include links to third party sites. We do not control those websites. This policy does not apply to the privacy practices of those websites. Read the privacy policy of those other websites carefully. We are not responsible for these third party practices.

    Our site may also serve third party content that contains its own cookies or tracking technologies. To learn more, click here. We do not control the use of those technologies.

  • We store information in the united states.

    If you live outside of the United States, you understand and agree that we may transfer your information to the United States. This site is subject to United States laws. United States laws may not afford the same level of protection as those in your country. If you are located in the European Economic Area and you contact us, information you provide is transferred to the United States. We retain information for as long as required by law or to accommodate our business needs.

  • California privacy rights.

    If you reside in California, you have the right to ask us one time each year if we have shared personal information with third parties for their direct marketing purposes. To exercise your rights, you can email us or write to us at the email address below. Mention in your letter that you are making a "California Shine the Light" inquiry. We will respond as required by law.

  • We may update this policy.

    From time to time we may change this Privacy Policy. We will post an updated copy on our website. Please check our site periodically for updates. We will notify you if there is a material to our Policy as required by law.

  • Feel free to contact us if you have more questions.

    If you have any questions about this Policy, please call us at 1-844-DRINK-D8.
    Or you can email us using our online form: http://www.drinkfinity.com/care.

    You can also write to us at: Drinkfinity USA Inc. PO Box 1986, Horsham, PA 19044-9467. Please include your email address, name, address and telephone number when you contact us. This helps us handle your request correctly.

About our ads

  • We use common tracking technologies.

    We collect personal information about users over time and across different websites when you use this website or service. We also have third parties that collect personal information this way. To do this, we use several common tracking tools. Our vendors may also use these tools. These may include browser cookies. We may also use web beacons, flash cookies, and similar technologies.

  • We use tracking technologies for a variety of reasons.

    We use tracking tools:
    • To recognize new or past customers.
    • To store your password if you are registered on our site.
    • To improve our website.
    • To serve you with interest-based or targeted advertising (see below for more on interest-based advertising).
    • To observe your behaviors and browsing activities over time across multiple websites or other platforms.
    • To better understand the interests of our customers and our website visitors.
  • We engage in interest-based advertising.

    We and our partners display interest-based advertising using information gathered about you over time across multiple websites or other platforms.

    This might include apps.

    Interest-based advertising or "online behavioral advertising" includes ads served to you after you leave our website, encouraging you to return. They also include ads we think are relevant based on your shopping habits or online activities. These ads might be served on websites or on apps. They might also be served in emails. We might serve these ads, or third parties may serve ads. They might be about our products or other companies' products.

  • How do we gather relevant information about you for interest-based advertising?

    To decide what is relevant to you, we use information you make available to us when you interact with us, our affiliates, and other third parties. We gather this information using the tracking tools described above. For example, we or our partners might look at your purchases or browsing behaviors. We might look at these activities on our platforms or the platforms of others.

    We work with third parties who help gather this information. These third parties might link your name or email address to other information they collect. That might include past purchases made offline or online. Or, it might include online usage information.

  • You can control tracking tools.

    Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies. To control flash cookies, which we may use on certain websites from time to time, you can go here. Why? Because flash cookies cannot be controlled through your browser settings.

    Our Do Not Track Policy: Some websites have "do not track" features that allow you to tell a website not to track you. These features are not all uniform. We do not currently respond to those signals. If you block cookies, certain features on our sites may not work. If you block or reject cookies, not all of the tracking described here will stop.

    Options you select are browser and device specific.

  • You can opt-out of online behavioral advertising.

    The Self-Regulatory Program for Online Behavioral Advertising program provides consumers with the ability to opt-out of having their online behavior recorded and used for advertising purposes. To opt out of having your online behavior collected for advertising purposes, click here.

    The Digital Advertising Alliance also offers a tool for opting out of the collection of cross-app data on a mobile device for interest-based advertising. To exercise choice for companies participating in this tool, download the AppChoices app here: www.aboutads.info/appchoices.

    Choices you make are both browser and device-specific.

  • detecting and preventing fraud

    In addition, this site collects, uses, and retains certain information about visitors to detect, prevent, and analyze fraudulent transactions. We share this information with a third party, Sift Science, Inc., that provides analysis, monitoring, and reports to assist us in preventing and detecting fraudulent transactions and other activity on the site.

    The kinds of fraud-related information that we collect, retain, and share, in addition to how Sift Science uses and stores such information, are described by the Sift Science Service Privacy Notice. The Sift Science Service Privacy Notice is available online at https://siftscience.com/service-privacy.html and is incorporated here as a part of this privacy policy. You should review the Sift Science Service Privacy Notice carefully, understanding that "Client" refers to Drinkfinity and that Drinkfinity may collect and share all of the kinds of data described by the Sift Science Service Privacy Notice, including by means of Sift Science’s Application Programming Interface, JavaScript code, and other means. Statements in the Sift Science Privacy Notice about Sift Science, Inc.'s compliance with certain national or international privacy frameworks, including the European Union and Swiss "Safe Harbor" frameworks, apply to Sift Science, and not necessarily to Drinkfinity.